Film Tourism New Zealand

In the year ending march 2015 more than 80000 visitors said the hobbit trilogy was a factor in choosing new zealand as their holiday destination.

Bulle switzerland tourismns world tourism pune. The lord of the rings and the hobbit trilogies have had huge appeal and attract thousands of visitors annually. Rebecca ingram tourism new zealands general manager for pr and major events addressed trenz about how tnz is maximizing film tourism cementing the legacy of new zealand as the home of middle earth and growing preference for new zealand as a travel destination through new film opportunities. You can argue that lord of the rings was the best unpaid advertisement that new zealand has ever had bruce lahood united states and canadian regional manager for tourism new zealand told usa today in 2006 adding that new zealand had been the most successful country to benefit from movie tourism in a decade.

New zealands film industry is worth more than nz3 billion a year. Download a copy of the presentation below. A six month international film can create an estimated 3000 jobs.

Top 30 tv or movie destinations. Hospitality tourism public interest ngo. Premium capturing greater value from the premium sector is a component of tourism new zealands strategy to grow the number of high value visitors to new zealand.

New zealand also recently placed third in usa todays best cinematic location poll. The same survey found one in four adults now choose where to go on their next holiday based on filming locations used in their favourite tv shows or films. The hobbit trilogy 2012 2014.

David broad via wikimedia commons 3. New zealand was voted the number one film tourism destination in the world by hbo viewers ahead of new york sex and the city and northern ireland game of thrones. New york usa sex and the.

Check out tourism new zealands fantastic video to find out why new zealand took out the top spot or have a look at the full list of countrys below. When films are produced in new zealand it provides an opportunity for tourism new zealand to gain access to quality content marketing opportunities and high impact media channels to promote new zealand as a tourism destination. Had to be mentioned otherwise i may have had a serious backlash these films have created a whole sub industry within new zealand tourism with tours focussed on taking you to all the stunning new zealand film locations.

Film advertisement created by special group new zealand for tourism new zealand within the categories. We have seen the influence a film can have on peoples travel decisions. New zealands popularity as a cruise destination has skyrocketed in the last few years with the sector growing five fold in the last ten years.