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Bhutan tourism monitorcelebration of world tourism day. Although regional performance has increased it has improved less compared to other parts of the world. The nation was ranked 101 of 136 countries in the 2017 report thanks to performance improvements that drove an overall score increase from 32 points in 2015 to 33. Our members include over 200 ceos chairpersons and presidents of the worlds leading travel tourism companies from across the world and industries.
However over the past two years the security and business context have worsened further 106th down 2 places counterbalancing the positive effects of increased price competitiveness. In fact in 2015 international arrivals passed the 50 million mark for the first time. In 2007 the wef ranked brazils tourism industry 59th out of 136 in the world while today it sits at 27th.
The countrys travel and tourism competitiveness is driven by its exceptional cultural 5th and natural resources 12th and world class tourism infrastructure 11th which continue to attract international tourists. The 2019 edition of the travel tourism competitiveness report features the latest iteration of the travel tourism competitiveness index ttci. Sub saharan africa remains on aggregate the region where travel tourism competitiveness is the least developed.
Wttc works to raise awareness of travel tourism as one of the worlds largest economic sectors supporting one in 10 jobs 319 million worldwide. In this digital age technological solutions can and should be created and implemented to move the global system from one of physical. Research from the world economic forums wef annual world tourism competitiveness index published in april actually showed that the industry has been slowly growing over the last decade.
With international tourist arrivals reaching 14 billion in 2018 the travel and tourism industry will continue to drive global connectivity and as the world economic forums 2019 travel and tourism competitiveness report shows investment in infrastructure is required now if countries hope to make the most of this growing opportunity. In addition price competitiveness has improved 41st owing to lower fuel and hotels prices providing incentives to travel more. Besides reports on its key events and standalone publications such as the global competitiveness report the global risks report and the global gender gap report the forum.
Cambodia has improved its ranking in the world economic forums wef travel and tourism competitiveness index. Southern africa remains the strongest sub region followed by eastern africa and then western africa.
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